Tuesday, 08 May 2012
Publicity NewsUS Food Security Seminar to take place in JohannesburgBy 2100 the world’s population will exceed 10-billion and more than 80% of that population will be residing in Africa and Asia, according to the UN. Right now, world population growth coupled with the economic crisis and its resultant higher food prices and falling consumption means that the world, and Africa in particular, is facing a food security crisis.
Editorial DeskPR works for charity, even without the big budgetThere are two things that a charity needs PR for. The first is exposure while the second is exposure over and above competing charities and NGOs. This all means money needs to be spent, something which charities have little of. But that doesn't mean the PR won't be any less effective.
Tuesday, 08 May 2012
Publicity NewsUS Food Security Seminar to take place in JohannesburgBy 2100 the world’s population will exceed 10-billion and more than 80% of that population will be residing in Africa and Asia, according to the UN. Right now, world population growth coupled with the economic crisis and its resultant higher food prices and falling consumption means that the world, and Africa in particular, is facing a food security crisis.
Editorial DeskPR works for charity, even without the big budgetThere are two things that a charity needs PR for. The first is exposure while the second is exposure over and above competing charities and NGOs. This all means money needs to be spent, something which charities have little of. But that doesn't mean the PR won't be any less effective.
Tuesday, 08 May 2012
Publicity NewsThe gift that will keep on giving this Mother’s DayMother's Day is a time to honour mothers as well as a time for moms to celebrate the joys of motherhood. While many moms will be showered with flowers, treats and breakfasts in bed on Sunday, 13 May, there are some mothers who will spend this Mother’s Day at the Red Cross War Memorial Children’s Hospital.
Tuesday, 08 May 2012
Publicity NewsUS Food Security Seminar to take place in JohannesburgBy 2100 the world’s population will exceed 10-billion and more than 80% of that population will be residing in Africa and Asia, according to the UN. Right now, world population growth coupled with the economic crisis and its resultant higher food prices and falling consumption means that the world, and Africa in particular, is facing a food security crisis.
Editorial DeskPR works for charity, even without the big budgetThere are two things that a charity needs PR for. The first is exposure while the second is exposure over and above competing charities and NGOs. This all means money needs to be spent, something which charities have little of. But that doesn't mean the PR won't be any less effective.
Tuesday, 08 May 2012
Publicity NewsThe gift that will keep on giving this Mother’s DayMother's Day is a time to honour mothers as well as a time for moms to celebrate the joys of motherhood. While many moms will be showered with flowers, treats and breakfasts in bed on Sunday, 13 May, there are some mothers who will spend this Mother’s Day at the Red Cross War Memorial Children’s Hospital.
Tuesday, 08 May 2012
Publicity NewsInternational Nurse’s Day: Caring for care giversInternational Nurse’s Day is celebrated around the world on 12 May, the anniversary of Florence Nightingale’s birth. Also known as the Lady with the Lamp, the pioneer of modern nursing has been romanticised as a figure that glides from bed to bed by candle light, gently and tentatively tending to the needs of wounded soldiers and bringing comfort to her patients.
Tuesday, 08 May 2012
Publicity NewsUS Food Security Seminar to take place in JohannesburgBy 2100 the world’s population will exceed 10-billion and more than 80% of that population will be residing in Africa and Asia, according to the UN. Right now, world population growth coupled with the economic crisis and its resultant higher food prices and falling consumption means that the world, and Africa in particular, is facing a food security crisis.
Editorial DeskPR works for charity, even without the big budgetThere are two things that a charity needs PR for. The first is exposure while the second is exposure over and above competing charities and NGOs. This all means money needs to be spent, something which charities have little of. But that doesn't mean the PR won't be any less effective.
Tuesday, 08 May 2012
Publicity NewsThe gift that will keep on giving this Mother’s DayMother's Day is a time to honour mothers as well as a time for moms to celebrate the joys of motherhood. While many moms will be showered with flowers, treats and breakfasts in bed on Sunday, 13 May, there are some mothers who will spend this Mother’s Day at the Red Cross War Memorial Children’s Hospital.
Tuesday, 08 May 2012
Publicity NewsInternational Nurse’s Day: Caring for care giversInternational Nurse’s Day is celebrated around the world on 12 May, the anniversary of Florence Nightingale’s birth. Also known as the Lady with the Lamp, the pioneer of modern nursing has been romanticised as a figure that glides from bed to bed by candle light, gently and tentatively tending to the needs of wounded soldiers and bringing comfort to her patients.
Tuesday, 08 May 2012
Publicity NewsMamaMagic and e.tv partnership renewedOver the past four years MamaMagic ™ , The Baby Expo ® has formed many strong partnerships, one of which has been with e.tv and its parenting show, Great Expectations , South Africa’s premier show for new and about to be mums.
Editorial DeskIs it fair to ‘buy’ publicity from journalists?Without coverage from journalists, many a product launch, rebrand or award ceremony would go unnoticed, so it comes as no surprise that companies and brands go to great lengths to keep the publicity-absorbing crowds happy. But when does ‘keeping journalists happy’ turn into buying publicity with lavish events and gifts? Christine Greyvenstein looks at the matter from a journalist’s point of view.
Tuesday, 08 May 2012
Publicity NewsUS Food Security Seminar to take place in JohannesburgBy 2100 the world’s population will exceed 10-billion and more than 80% of that population will be residing in Africa and Asia, according to the UN. Right now, world population growth coupled with the economic crisis and its resultant higher food prices and falling consumption means that the world, and Africa in particular, is facing a food security crisis.
Editorial DeskPR works for charity, even without the big budgetThere are two things that a charity needs PR for. The first is exposure while the second is exposure over and above competing charities and NGOs. This all means money needs to be spent, something which charities have little of. But that doesn't mean the PR won't be any less effective.
Tuesday, 08 May 2012
Publicity NewsThe gift that will keep on giving this Mother’s DayMother's Day is a time to honour mothers as well as a time for moms to celebrate the joys of motherhood. While many moms will be showered with flowers, treats and breakfasts in bed on Sunday, 13 May, there are some mothers who will spend this Mother’s Day at the Red Cross War Memorial Children’s Hospital.
Tuesday, 08 May 2012
Publicity NewsInternational Nurse’s Day: Caring for care giversInternational Nurse’s Day is celebrated around the world on 12 May, the anniversary of Florence Nightingale’s birth. Also known as the Lady with the Lamp, the pioneer of modern nursing has been romanticised as a figure that glides from bed to bed by candle light, gently and tentatively tending to the needs of wounded soldiers and bringing comfort to her patients.
Tuesday, 08 May 2012
Publicity NewsMamaMagic and e.tv partnership renewedOver the past four years MamaMagic ™ , The Baby Expo ® has formed many strong partnerships, one of which has been with e.tv and its parenting show, Great Expectations , South Africa’s premier show for new and about to be mums.
Editorial DeskIs it fair to ‘buy’ publicity from journalists?Without coverage from journalists, many a product launch, rebrand or award ceremony would go unnoticed, so it comes as no surprise that companies and brands go to great lengths to keep the publicity-absorbing crowds happy. But when does ‘keeping journalists happy’ turn into buying publicity with lavish events and gifts? Christine Greyvenstein looks at the matter from a journalist’s point of view.
Tuesday, 08 May 2012
Publicity NewsContinental behind cancer awareness in BotswanaBreast cancer awareness in rural Botswana was given a boost through a partnership with Continental Outdoor Media and The Journey of Hope (initiators of the awareness campaign). Continental Outdoor sponsored Citilite billboards bearing the organisation’s message which appeared across the expanse of Botswana.
Publicity NewsEllies gives back to the community through Project Power SaveMembers of Blind SA, hailing from Soweto, have been employed by Ellies Renewable Energy as part of their Project Power Save campaign. The members, all partially sighted or blind, have assisted Ellies in assembling the shower heads that will go into homes to replace water-guzzling showerheads with flow-regulated units.