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NXT\Digital Innovation and UNISA help thousands by embracing digital communication


NXT\ partnered with the University of South Africa (UNISA) to create application and registration awareness and efficiencies for the 2009, 2010 and 2011 years and provided UNISA with a fully integrated campaign and media reporting system, with a full spectrum digital campaign dashboard called the UNISA Deck.

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VWV partners with ENRC


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Brand experience agency, the VWV Group, has partnered with Eurasian Natural Resources Corporation (ENRC) to produce and execute its exhibition stand at the Mining Indaba.

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Miss Earth South Africa and Consol give hope to scholars with stationary


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The Miss Earth South Africa in association with Consol have appealed to the South African public to the 2012 Stationery Drive as they try to reach their goal of 10 000 stationery packs put together for distribution. Naturena Primary School and Hector Peterson Primary in Dobsonville, Soweto were the first two schools that received stationery.

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Aon kicks off second leg of epic soccer journey through Africa


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Aon staff members set off in four branded vehicles for the second leg of the eight month Cape to Cairo journey - two teams will travel along a western route with the next office stop in Francistown Botswana, and another two teams will travel an eastern route via Swaziland.

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Inaugural 5 for Change benefit raises social awareness


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The inaugural 5 for Change benefit to raise social awareness amongst Cape Town’s business professionals for five local social enterprises took place at The Runway on Saturday 21 January 2012.

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Editorial DeskEditorial Desk

Big business meets the green revolution: the PR challenge
Convincing people to ‘think green’ is not always an easy task, and becomes considerably less so when you are up against a corporate world that does not necessarily see the benefits. This week, Samantha Cook speaks to Shoni Makhari, CEO of Flow PR, the agency responsible for publicising the World Climate Summit during COP17.
When publicity becomes boastful
Ever been irked by people going on and on about how wonderful they are? Well, this annoying tendency happens to stick its silly head out in the PR industry too. Christine Greyvenstein investigates the fine line between editorial coverage and down right boastful press releases.

In FocusIn Focus

That essential PR/media/marketing relationship
Media-PR, PR-marketing, sales-marketing, media-marketing. What do these all have in common? Well, they’re all to do with relationships, for starters, and about people interacting with content. Relationships are the crux of it all in our industry, whether you prefer to deal online or in real life (IRL).
Newsclip brings some Christmas cheer to the iKage youth development initiative
On Wednesday, 7 December, the Newsclip iKage Christmas party was held at the Boiteko Community Centre Girl Guides Hall, which was festooned with balloons to get attendees in a celebratory mood. iKage uses soccer to develop children’s skills and improve life in the Cosmo City community.

New AccountsNew Accounts

Alphen Boutique Hotel appoints Greater Than
Greater Than, ten-time PRISM Award-winner, has been appointed as the public relations agency to manage all media relations for The Alphen Boutique Hotel, both nationally and internationally.
polish PR opens its doors
polish PR, a new public relations, publicity and communication consultancy situated in Kroonstad, Free State and headed up by Bronwyn Petersen, has opened its doors, predominantly specialising in leisure, hospitality and corporate representation.

People on the MovePeople on the Move

Global ICT giant Huawei appoints Tshepo Matseba as strategic communicator
Global information and communications technology (ICT) solution provider, Huawei, has appointed president-elect of the Public Relations Institute of Southern Africa (PRISA), Tshepo Matseba as senior corporate communication manager.
Caley Phillips appointed PR and entertainment manager at The Boardwalk
Caley Phillips has been appointed in the position of PR and entertainment manager at The Boardwalk with immediate effect.

Publicity ProfilePublicity Profile

PR Worx
PR Worx came into being on 13 October 2001 and is headed by Madelain Roscher who has 20 years in-depth public relations, communications and marketing experience. PR Worx is a multiple award-winning SMME agency, with a solid knowledge of the public relations industry.
Sore Thumb Publicity
Sore Thumb Publicity is a boutique Public Relations, Media Liaising and Brand Concept Development agency based in Johannesburg, South Africa.

Communication newsCommunication news

Unisa’s call centre decision: a lesson for all companies?
There is no doubt that customer communications can be one of the biggest challenges for a company or organisation. Get this right and you can turn people into brand ambassadors, but get it wrong and customers make their displeasure known very publicly. Fokion Natsis, Interactive Intelligence’s South African country manager further explains.
The 'ugly duckling' of communication
Marisa Louw (CPRP) writes that just like Hans Christian Anderson's Ugly Duckling, internal communication is usually the last egg to hatch and never gets any attention until it lies dying in the snow. Often it is too late to rescue the situation and companies call on the expertise of a communication consultant to save the day.
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The Daso poster isn’t controversial

There is something that needs to be said about manufactured situations in advertising. Such advertising pursues these situations in an effort to create controversy. You don’t need to look further tha...read more
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